The Korea Trade-Investment Promotion Agency (KOTRA) recently conducted a survey on the brand image of South Korea among young people in Europe. They surveyed 1208 youths, aged 18-30 years old, in five major European cities — London, Paris, Frankfurt, Milan and Budapest.
The “Kimchi Bus” project is designed to improve the awareness of kimchi throughout the world. During the 400-day period, three young Korean cooks are planning to take global bus tour traversing almost all the northern hemisphere as long as 52,000 km, and introducing Korean kimchi foods to local people, one day in a small town and the other day by holding a huge festival.
Ryu Si-hyeong, the leader of the project, says, “I know that Kimchi has already well known among foreigners, but it’s also true that there are scanty opportunities for them to taste the Korean food. I’ve felt genuinely sorry about the situation. That’s why I designed this project in an attempt to spread the unique flavor and health benefits across the world by adopting Kimchi as an ingredient, not a side dish, not main dish, into local foods of each western region.”
Staring from the World Kimchi Culture Festival to hold in Gwangju in October 15 to 19, the three cooks will set on a 400-day global tour largely covering from Russia to Europe, to the US.
In addition, the young cooks have created 30 to 40 pieces of new kimchi recipes to captivate the taste buds of people from across the world by using kimchi directly airlifted from Korea.
Radio Free Asia (RFA) melaporkan bahwa anak muda Korea Utara kecanduan dance SNSD. Menurut media, selain SNSD, nama-nama dari group dance Korea Selatan seperti Big Bang sekarang akrab bagi banyak orang di Korea Utara.
RFA juga mengatakan bahwa, menurut pedagang Cina, “Disco menggila di semua kalangan pemuda Pyongyang pada 10s dan 20s. Wealthy Korea Utara mencoba untuk mengajari anak-anak mereka dance-dance dan lagu-lagu Korea Selatan bukan alat musik. Instruktur terkenal telah muncul untuk mengajarkan koreografi ini.”
Juga menurut pedagang, personal dance training dari biaya instruktur sekitar $20 USD per-bulan.
Terakhir, terungkap bahwa, “Orang-orang di usia 20-30an menyalin gaya rambut yang mereka lihat dalam drama Korea Selatan.”
Source: MyDaily via Nate
Translation by LimaBean17@AKP
Cre : bigbangupdates.com
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